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German UDS DGN_digitaltransformation
Digital Transformation

This introductory course on digital transformation offers a foundational understanding of the essential concepts and strategies that are reshaping the global business landscape through digital technology. The course demystifies the components and processes of digital transformation. Participants will explore how digital tools and innovations like AI, cloud computing, big data, and IoT are integrated into business to improve efficiency, enhance customer engagement, and foster competitive advantage. Key topics include the impact of digital technologies on various industries, the role of data in decision-making, and the ethical considerations surrounding digital initiatives. By the end of the course, attendees will be equipped with the knowledge to identify opportunities for digital innovation within their organizations and understand the implications of digital trends on their career and industry. The course combines theoretical instruction with practical examples and case studies to ensure a well-rounded understanding of digital transformation principles.

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Digital Transformation

About This Course

This course provides a holistic view of digital transformation, equipping students with the knowledge to understand and leverage digital technologies in their respective fields or organizations. Through a blend of theoretical and practical approaches, the course ensures that students are not only knowledgeable about digital transformation but are also ready to implement these strategies effectively.

The course begins with an Introduction to Digital Transformation, setting the stage by defining what digital transformation is and why it is critical for staying competitive in today’s economy. This foundational module helps students grasp the basic concepts and prepares them for more in-depth discussions. Following the introduction, the course delves into the Key Drivers and Evolution of Digital Technologies. This section explores the historical advancements and core developments that have paved the way for modern digital technologies, highlighting how past innovations influence current trends. Technology Trends Shaping the Future is a module dedicated to dissecting the latest technologies such as Artificial Intelligence, Blockchain, and the Internet of Things. It examines how these technologies are not only pioneering new opportunities but also posing challenges that need strategic responses.

In Strategy and Leadership in Digital Transformation, the focus shifts to the strategic planning necessary for successful digital transformation. This part of the course emphasizes the role of leadership in championing digital initiatives, fostering a culture of innovation, and navigating through the digital change process. Organizational Culture and Change Management addresses the human element of digital transformations. It discusses how organizational culture can influence and be influenced by digital change, and provides strategies for managing change effectively to minimize disruption and resistance. The module on the Impact of Digital Transformation on Industries provides practical insights through case studies across various sectors like healthcare, finance, and education. This helps illustrate the real-world impact of digital transformation, showcasing both successes and lessons learned. Digital Ethics and Security brings a critical lens to the ethical considerations and security issues that accompany digital transformation. This section stresses the importance of maintaining data integrity, privacy, and security, especially as organizations become increasingly digital. Finally, Implementing Digital Transformation offers a practical guide on how to put theory into practice. It covers the methodologies, tools, and best practices for planning and executing digital transformation projects, ensuring students are well-prepared to take on roles that require such expertise.

Course Topics

  • Introduction to Digital Transformation
  • Key Drivers and Evolution of Digital Technologies
  • Technology Trends Shaping the Future
  • Strategy and Leadership in Digital Transformation
  • Organizational Culture and Change Management
  • Impact of Digital Transformation on Industries
  • Digital Ethics and Security
  • Implementing Digital Transformation

Required Skills

General knowledge about Digital Transformation

Course Level

Basic

Target Group

This course can serve as a gateway for those who recognize the inevitable integration of digital technology in every sector and wish to proactively prepare for these changes.

Effort

3-6 hours per week

Course Staff

Prof. Dr. Mike Friedrichsen

Prof. Dr. Mike Friedrichsen

Mike Friedrichsen is a pioneer in the age of digitalization and already founded companies with a focus on Internet and e-commerce in the early nineties. Prof. Dr. Mike Friedrichsen has been a full professor at various state universities for over 25 years. He is currently Professor of Business Informatics and Digital Media (focus on Digital Economy and Innovation) at the HdM Stuttgart and Founder and Founding President of the German University of Digital Science. In addition to his academic activities, he has always been active as an entrepreneur, including founding various startup companies. Likewise, he is active in the non-profit sector and volunteering. He also founded the German Digital Science Foundation, which aims to specifically support innovative digital education projects. In addition, he regularly holds various guest lectureships and teaching positions at international universities worldwide. Prof. Dr. Friedrichsen is the author of numerous books and professional articles (national and international) and gives keynotes and lectures at all relevant congresses and conferences as well as at corporate events.

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